Create a business plan, learn business basics and step-up your confidence with a tailored plan to help get your private practice off the ground. Build income, freedom and bring your gifts to your ideal clients.
Therapists often lack the business know-how and confidence to succeed in private practice. You need a plan! And not the “I’ve graduated, I guess I should start a private practice” kind of plan. You need a step-by-step business roadmap so you can know what to do, where to go and how to get there successfully. You definitely didn’t spend years of your life and tens of thousands on education so you can be broke, burnt out, or worse, unemployed. Welcome to
A twelve-week online course for therapists and counsellors that teaches you how to create your business plan and supports you through launching your own practice in three stages:
Stage 1 – Ready
If you don’t know what you want, you have no control over what you get.
Ready is all about prep work. You will figure out the type of practitioner you want to be, who your ideal client is and identify any roadblocks that might get in your way before you smash into them. You will create the broad vision of the practice you want to create so that when it comes to the logistics, you know where to focus so you do not waste time on things that do not help create your dream.
Stage 2 – Steady
Any structure can crumble without a steady foundation.
In Steady you will learn about and begin to set up the ‘nitty gritty’ of your business structure. You will solidify your brand, master your finances, take charge of your online presence and get all the systems you need in place so you can hit the ground running.
Stage 3 – Launch
Now is your time to shine!
By the end of Launch you will be prepared to let the world know you are ready for business. This stage is all about the marketing and getting your name out in the world. Many traditional marketing approaches aren’t appropriate for therapists – but fear not! There are ways you can reach your clients and still stay true to your profession – and I’ll give you a step-by-step guide on how to do it.
Registration is currently closed.
The next program starts January 16th, 2015.
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Constance Lynn Hummel, MA, RCC, CCC, APC I am a Registered Clinical Counsellor, Canadian Certified Counsellor, and Associate Power Coach with a Master of Arts in Counselling Psychology. I am Adjunct Faculty at the Adler School for Professional Psychology, and I have a thriving private practice specializing in Relationships, Sex Therapy and Addictions in the Vancouver city centre. In the past, I have worked in non-profits, agencies and as an associate. Once I decided to step out on my own and start my private practice, I was filled to capacity within six months, and with few exceptions, have been full ever since. This is because I had a plan before I started! I was raised in an entrepreneurial home and prior to my counselling career, I worked in Finance. This combination of business experience and counselling skills is what makes my practice successful. In addition to my counselling work, I run three business ventures and co-authored a new book, Heads Up: Beyond the Blowjob, set to be released in the fall. I am training junkie and live for learning and new adventures. And to me, business really is an awesome adventure. I truly believe that as a therapist and counsellor, taking control and running your business instead of letting your business run you allows you to better serve your clients and lead a more balanced life. I want to help you do that. You don’t have to do it alone.
Before starting this process with Constance, I felt apprehensive about getting into private practice. I liked the idea of working for myself, but didn’t know what steps to take to get the business side of things going. Working with her made me feel like I had a map and a realistic vision of the practice I was going to create. I found Constance’s insightful feedback constructive and clear, as well as considerate of my individuality. Rather than follow a prescribed and formulaic path, Constance encouraged me to think of success in terms of building a practice that accurately reflects who I am. I strongly recommend Constance’s services to anyone looking for guidance as they consider opening their own private counselling practice. Whether you’re a recent grad considering private practice or a seasoned counsellor looking for a change in direction, Constance can help you build a personalized road map that reflects where you’re at. Constance helped me build some concrete skills such as how to create a realistic budget, how to market to clients, and tips for developing my brand. If you’re looking for someone to help you answer the hard questions, give you concrete tools, and provide good and honest feedback, you’ve come to the right place.
Anna Richards, MA, RCC Individuals and Couples Counsellor specializing in workplace issues, intimate relationships, and conflict resolution. annarichards.ca